Recently I attended an open type networking event, you know the ones, you walk around the room meeting different people and trying to build rapport and find out more about them in only a few minutes!

I had one guy walk up to me and introduce himself to me – his opening line was something like this:-

My name is ABC and I’m working  for these idiots called XYZ ltd, and because of their mismanagement they can’t afford to keep in on, so I’m looking for work. Do you know of any?

Of course, I’m wondering why would a company send someone to an event without first deciding if he/she is the best person to present the company?

So I thought I’d give you some tips went your networking

  • Who is the best person to  represent your company?
  • Who do you want to meet?
  • Why are you attending the event- to find prospects, service providers or for the drinks?
  • Be you, you have to be congruent to who you are, some will be comfortable with you, some might not be.
  • Talk to people you don’t know, sometimes we get caught up with people we’ve met before, it’s comfortable but not always profitable, of course, acknowledge them, spend a minute or 2 with them and move on. An easy way to ‘escape’ is to introduce them to someone you’ve already met.
  • If there’s a benefit to you both, organise a catch up before you move off.
  • Connect with everyone on Linked In and send them a “great to meet you” email.

Remember networking is about meeting people not businesses, be personable.

Have fun networking


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Developing your Marketing Knowledge, Building a Marketing Plan and Online Marketing can all be hard work but attend this workshop and gain all the knowledge you need to better market and grow your business into 2013-14 and beyond.

This 3 ¼ Hour workshop will assist you to understand marketing and teach you how to better promote you and your business.

For this workshop I have brought together some great SA Specialists whose focus is on growing YOUR Business:

Glen Davie

“Since the age of 16 Glen has had a passion for writing and storytelling which continues today.

In 2004 Glen began his career in the sign industry selling printing equipment and developed expertise in teaching sign writers about colour management and printer profiling to achieve excellent colour.

By 2008 Glen had set up his own sign business catering for both retail and trade sign printing for other sign businesses.

Along the way he recognised that most business owners do not properly understand the importance of their visual presence and how it should be deployed across their signs, web, social media, and printed materials.

More importantly, while some businesses engage in good branding, branding is only the beginning of their marketing presence.

Through story telling Glen either creates or takes existing branding and engages the end user, which opens the door for repeat business, and great referrals. He does this for businesses, and for individual services and products. “

More details click here

Paul Segneri

Paul Segneri is the co-founder of OzWog Productions and his extensive experience in marketing, mixed with his creative ideas and technical expertise in video production brings together the perfect mix of talent to provide you with the best experience possible. Paul heads up a creative team of producers, writers and directors to ensure that every project receives the attention it deserves. His awards for sales and customer service, along with his “everything is possible” attitude will keep your business on the cutting edge.

More Details click here

George Koritsa

Award Winning Business and Executive Coach

George’s first exposure to ActionCOACH was as a client. After 14 years in his retail business, working 50 hours a week and then doing “Admin”, doing everything himself. He engaged a coach who showed him how to increase profitability, average $ sale, margin, conversion rate and more…

After just 13 months of being coached, George was able to step OUT of his business AND still make money. Now George teaches other business owners how to achieve the same as he did.

Your local specialists do NOT live out of a suitcase! We are locals just like you – we want SA and SA businesses just like yours to grow and  prosper. So book in TODAY!

Workshop details

Date: Wednesday 31st July 2013

Time: 6.45 pm until 10.00 pm

Where: Regal Park Motor Inn, 44 Barton Terrace East, North Adelaide

Cost $35 inc GST (includes Tea/Coffee plus Workbook )

To register, please CLICK HERE and complete the Registration Form.

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Watching an episode of the “Great British Food Revival”, a show where Cooks and Chefs set out to re-popularise traditional British products.

In this particular episode they were trying to re-energise the humble cabbage, a vegetable that has decreased in popularity in recent years due mainly to a poor image and bad cooking practices.


This got me thinking, is your business like the humble cabbage?

A great product suffering from a negative image, and behind the times?

As a business coach, I meet many businesses owners and one of the biggest challenges they face is differentiating themselves from all the other businesses out there and getting a larger portion of the wallet share. But I’m not interested in market share, more of the wallet share of the people that are already buying.

So how are you going to modernise your business? Get it ready for 2013?

Here are my top seven suggestions:-

  1. Build your online presence through social media and websites.
  2. Find out what your customers needs are? Remember we may not fill a”want” but we must fill a “need”.
  3. Train our staff to interact effectively with customers, the answer to the  question “can I help you?” is invariably  “No just looking”
  4. Work out your point of difference and make sure you get that message out to all your prospects and customers.
  5. Make customers feel they belong to you, have a membership invitation only event etc.
  6. Keep changing. Business is like a tree, it’s either growing or it’s dying there is no standing still!!!
  7. Get outside support You NEED to have a coach or a mentor to support you and guide you.

So when did you last look at your business and see where it sits in today’s marketplace? Get clear on your target market, it’s not “everyone”….get specific “my target market are males aged 35-55, that own their own business in <suburb>” or “ My target market are females looking to start a family”  the more detailed knowledge you have on your customers the better you can target them.

Have you asked the question “How relevant is my business today?” by implementing some changes and modernising your thinking and your business you’ll build trust and loyalty, in a time when we’re all connecting, very few of us feel connected to others!! Remember that humans are still pack animals we like being with others that are like us!!!

Build a plan for your business and get started with help from your coach. The choice is yours, your business could stay “an old fashioned boiled to death, stinky cabbage or become a fresh modern, tasty coleslaw, that has customers queuing to get it”



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Learn the proven Strategies that are guaranteed to help you in your business go from Good to Great.

Adelaide’s Own Award Winning Coach, based here in SA. I wont be flying in, giving a rah-rah “Free” sales pitch and flying out again!

I know the difference between South Road and South Terrace; I know the issues South Australian Business owners, like you, face every day.

Having run my own retail business for more than 14 years and having seen the ActionCOACH System increase my turnover, increase my profitability and get my business to work with out me, I now help other how it will work for them…How it will work for YOU!!! ActionCOACH guarantees it!


The 6 Steps to improve your business Workshop will be held on 9 October at 6.30pm at the Royal Coach Motor Inn, Kent Town

Where you’ll learn how to:-

Build the business you Desire

Make more Money

Build the team that works

and, Free up your time so that you can do the fun things in life!

To book in Call 0403 575 978 or email


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“Keep your thoughts positive because your thoughts become your words. Keep your words positive because your words become your behaviour. Keep your behaviour positive because your behaviour becomes your habits. Keep your habits positive because your habits become your values. Keep your values positive because your values become your destiny.”

Mohandas K. Gandhi


The article below was written by Melissa Donovan, founder and editor of
Writing Forward, a website packed with tips for better writing and creative writing ideas. Not only does she have great tips on her site, but she’s also written a great article about how we can use positive language to create positive thoughts!

Words are the basic building blocks of language. We use them to build sentences and paragraphs, ideas, and to make conversation. Language allows us to structure and understand our own thoughts and feelings and to communicate intelligibly with others. The words we choose in our writing and in our everyday conversations reveal a lot about our attitudes and thought patterns. Two people can express the same thought using different words, and those two, identical thoughts will take on wildly different connotations. Consider the following two sentences: You don’t know how to ride a bike. You can learn how to ride a bike. Both sentences convey the same information regarding whether “you” know how to ride a bike, but each sentence reveals a different attitude. If a child asks to ride a bike, a parent can respond with either of these remarks. Each one will have a different impact on the child. The words we choose when we express ourselves reveal our attitudes but they also affect the people around us. We can use our words to keep people down or we can choose our words to lift people up.

Fostering Positive Thinking Through Language

We can make great strides toward living a more positive life by learning how to frame our thoughts and ideas in more positive terms. By using language with positive connotations and selecting words that are affirmative in nature, we can look at the world through an optimistic lens. When we speak with others, words just come pouring out of our mouths. This is especially true when we’re engaging in casual conversations with friends and family. We’re so busy with the back-and-forth chatter that we rarely stop to think about how we can frame our remarks in a positive manner. To cultivate positive language, we need to think before we speak and censor ourselves, edit our written communications more carefully, and commit to being more conscious (and conscientious) about the words we use.

Practice a More Positive Vocabulary

Below are some practices you can adopt to cultivate positive language, positive thinking, and a positive lifestyle:
1. Keep a journal in which you practice positive language through creative writing. You can spend five minutes a day writing about anything (you can even make stuff up). Then, go through what you’ve written and look for negative words: can’t, don’t, shouldn’t, won’t, and no. Rewrite sentences that contain negative words and reframe them in a more positive context (like the bike sentences above).

2. Review everything you write. Written communications are the simplest place to start building a more positive vocabulary because you can edit your communications before sharing them. Take a minute to review your emails, text messages, blog posts, and social media updates and see if you can reword negative statements and phrases to make them positive.

3. Monitor the speech of others.
It’s impolite to correct people or try to convert their vocabulary from negative to positive but you can certainly learn a lot by listening. As you listen, try to identify negative speech patterns and think about how negative language can cause any message to have a negative undercurrent.

4. Monitor your own speech. If you catch yourself using negative words and phrases, stop yourself, even mid-sentence, and reframe your statements in positive terms. If you keep stopping in the middle of your sentences, people will eventually ask why you’re doing that. Tell them. Let your friends and family know that you want to develop a more positive outlook, starting with the way you speak. You’ll be surprised to discover that a few folks in your circle will be intrigued and may express interest in joining you.

5. Think before you speak. It sounds easy but it’s actually rather difficult to put into practice. It’s perfectly acceptable to pause when it’s your turn in a conversation and give yourself a moment to organize, prepare, and present your thoughts in a positive way.

6. Don’t try to eliminate negative words from your vocabulary completely. While working positive language into your thinking, speaking, and writing is healthy, avoiding or ignoring the negative can be a form of denial. For example, “Drive sober” just doesn’t have the same impact or sense of urgent importance that “Don’t drive drunk” has (and needs to have).
With a little practice, we can use our words to turn a negative into a positive. Learn how to choose words thoughtfully, and eventually your thoughts and behaviours will become as positive as your language.

This article was written by Melissa Donovan, who is the founder and editor of Writing Forward, a website packed with tips for better writing and creative
writing ideas. It’s one of the best in terms of writing advice so if you’re a writer (or someone who writes for any reason), I’d recommend it!


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Creating Long Term Change


In the Business Basics series Brad Sugars, CEO and Founder of ActionCOACH discusses how to make change long term and to be proactive rather than re-active to change.


By proactive, Brad means to make change before it happens, prevention is better than cure.


To explain this Brad uses three of the common ActionCOACH slides:

  • Problem on Planet earth.
  • Taps and the roadway of life.
  • Identity Iceberg.


In the first slide Brad explains that you should not run away from your problems, rather deal with them sooner while they are still small, not later when they are considerably more significant.


He uses the  slide to explain that at some stage you know you will have to deal with and make some changes, the question is “at what point”? He poses the question “When will you make changes, at the taps on the shoulder, the piece of 4×2 or will you wait for the Mack Truck”?


Moving on to the identity iceberg he demonstrates that just like an iceberg most of a human being is ‘below the surface’ or hidden. Just like the Titanic it is what is below the waterline that will sink the ship.


He gives a detailed breakdown of how we see the actions and decisions in the behaviours we observe, however behavioural change is short term.  (He uses the example of getting fit. Day 1 is Ok, day 2 a bit sore but you persevere, day three it is cold and rainy, you are sore and so you sleep in for an extra 5 minutes. Then it is too late to go and thus the cycle is broken)


If you are seeking to make the change long term you need to look at what drives the behaviour or all the things below the waterline. Below the waterline are your skills, beliefs, values and identity.


Brad explains that if you believe you are good at a particular skill you will spend more time developing that skill because it is more enjoyable to you and you like doing it. On the other hand if you believe you are not good at something you tend to avoid it and therefore you don’t work on improving or changing that particular skill.


He adds that if you value ‘acceptance’ then you may never succeed in a sales role as you will be constantly confronted with ‘rejection’.


You identity as Brad puts it is all your “I am” statements.


The people around you, at work and at home are your environment.


If you want to change your identity you need to change your environment. If you want to change your values you need to change your identity. If you want to change your beliefs you need to change your values. If you want to change your skills you need to change your beliefs. If you want to change your behaviours you need to change your skills.


Make change now. Identify what it is you need to work on and do it now before the Mack Truck comes!





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Tax minimization

  • This information is GENERAL in nature and does not take into account your personal circumstances or/and needs.

As we approach the end of ther Financial year, it’s time we thought about mininizing our tax liabitilies. Here are some simple ideas to help you!!! Remember, Independent advice should be sought.

Strategy 1

  1. Make any purchase i.e equipement, stock prior to June 30
  2. Stock up on stationary
  3. Carry out any building / equipment repairs (Note “Repair” not “Improvement & Renovation”)
  4. Book and pay for conference/ trade show travel
  5. Pre pay interest on loans
  6. Pre pay  next year service providers
  7. Directors Fees and employee bonuses. Resolution by shareholders
  8. Pay Superannuation
  9. Gift and donations
  10. Write off “Bad Debts”
  11. Write off obsolete stock

Strategy 2

Own assets either as an individual or as a Trust (Not as a company)

This allows you to claim a 50% discount on any Capital Gains Tax.

Strategy 3

Set up a Company.

  1. Separate legal entity from you.
  2. Tax Rate of 30%


Set up a Trust

  1. Assets own by Trust or not your own and it cannot be taken from you.
  2. Able to spread income to family members

Strategy 4

  • Use Tax Offsets & Rebates
  1. Franking Credits
  2. Medical Expenses Offset
  3. Spouse Superannuation Contribution Rebate
  4. Foreign Income Tax Offset
  5. Mature Age (55+) Workers Tax Offset
  6. Entrepreneur Tax Offset

Strategy 5

Claim Car Expenses

  1. Pre pay Insurances and other costs
  2. Keep a log book for 12 weeks
  3. Book and pre pay vehicle service costs

Strategy 6

Salary Sacrifice into Superannuation

Put a portion of income into super

Strategy 7

Negative Gearing Property

  • Buy  new or nearly new – better depreciation
  • Interest only loan
  • Do tax variation
  • Seek advice from a professional

Remember, it ok to pay your share of tax, it keeps the country running!! But no more than you have to!!!

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Below the Line

Below the line people do 3 things…

1.  Blame Who do people blame?

A – Anyone they possibly can the government, the economy, their mother-in-law, their staff, their neighbor, their competition.

Q – How many of you know people that do the blame game? Q – How many kids do it? Q – Who do they learn it from by the way? Isn’t that interesting…

2.  Excuses – The second thing that people do below the line is that they come up with a whole lot of Excuses. Q – How many of you know someone that is an expert at doing that? By the way a fancy word for excuses is reasons. The reason I did this…

3. Denial

Reminds me of a story

One of my fellow coaches worked with a friend in a business. The friend initially approached him and said, “I need you to take a look at my business.” He took a look at his financials and his friend had not made a profit in the 18 months he had been in business. So, he said “So you are going broke…” The friend responded, “Oh no, we just haven’t made a profit recently.” Talking about a state of denial.

This is important because so many people do this.  So those 3 things I call playing below the line.

Q – How many people of done this in the past?

Above the Line

So let’s take a look at what is above the line.

The first thing we do above the line is

1.  We take ownership.

See, what is ownership?  It is a combination of two words. Own and Ship. You have your own ship and you’ve got to steer it.

2.  We are totally accountable for our results.

Q – When you own a business with a team or lead a team can you be accountable for the team without being responsible for their tasks?

A – Absolutely, however so many business owners find themselves responsible for all the tasks.

3- Responsible – So, that brings me to the third word which is YOU are responsible for YOUR actions.  You are accountable for the results and you are responsible for your actions.

Ownership, Accountability, and Responsibility is above the line.

Above and below the line

bove and below the line

So what do we call people below the line?  VICTIMS – normally very negative people

What do we call those above the line? VICTORS – very positive people who have a great outlook.


Most of the world’s population lives below the line. The rest are the successes in life.


So  make a choice whether or not to play above the line?

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One of the biggest issues I come across when talking to business owners is “Cashflow”.

Or more commonly, the lack of it!! So why is it such an issue?

Often Business owners look at their P & L and it shows a profit, but I hear them say, “where is the money?”

cashflow business cycle

Here are the main causes of poor cashflow:-

  1. Outstanding debtors – You’ve done the work/sold the product, but it takes them 30, 60, 90, or even 120 days plus to pay you. Shorten your terms and get tough on them.
  2. Overstocked – Too much is tied up in holding excess stock. Sure, 3 years supply of widgets at half the normal price sounds like a deal but you have to pay for it now and what if that type of widget get superseded or just goes out of fashion?  What then?  You’re stuck with them.
  3. Tax – you’ve paid it, we all have to! But, it’s not recorded on your P & L.
  4. If you’ve repaid any capital back either to yourself or to the bank, the money is also not recorded.


Once of the best ways to manage your cashflow is to budget for GST and other tax payments as well as any capital repayments. This way you’ll have a more accurate figure and understand your cash better.

Getting tough on your debtors, not only makes sense; it puts $$$$$$ into your bank account!!!

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